Data works by understanding the search terms and URLs your target market visits.
Your base list is still your prospects’ income and where they live. But you might look for the following additional criteria in a targeted list – visits to the URLs of your competitors as well as other complimentary businesses or services.
$150K income + 50 mile radius + local private golf club
+ 3 competitor URLs + URLs of top wine blogs
+ key search terms
Want to get really specific?
We can find and sell you the names of people who have just purchased a wine vault in the last week, indicating They are going to start building a collection. All by URL and search term targeting. We can drill down and target niche segments based on products you want to aggressively promote. Best of all – once you buy data, you own it – unlike renting names from a direct mail house. This means you can continue to build your in-house database for years, and to drill down by new and emerging segments to stay ahead of your competition.
The Direct Mail Association has been addressing the ethics of this issue for decades. All direct mail data brokers must agree to a strict code of ethical conduct that has set a standard for all data transactions in this digital age (DMA 2021). While it relies on a pledge to self-monitor conduct, the truth is that the majority of participants follow it. Businesses like eWebData value their reputations and want to be ethical.
All companies that sell data of any kind must navigate the federal and state level laws and precedents in order to be able to legally and ethically sell data. We take our responsibility to comply very seriously. Our internal Code of Ethics takes into consideration the following concerns for our clients:
At eWebData, we will only sell specifically relevant information to a client. We do not sell client information.